Desirable, Feasible, Viable- a simple way to prioritize work

Prioritization is difficult, why?

Is it a good idea?

  • A desirable solution, one that your customer really needs. Is this an experience that is truly user-centered and solves a real problem?
  • A feasible solution, building on the strengths of your current operational capabilities. What do we need to do in order to make this happen? What kind of technology do we need? What kind of people? Basically, everything that enables the desired experience.
  • A viable solution, with a sustainable business model. How are we going to make money with this, or cut costs? What’s in for the business? How can we justify our investments?

So how to go about this?

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